玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q1 (20)0.16033.3330.4612.928.090.04-94.59-98.634.761186.4931.492.877275.082.80.707100.00.00.52300.015.560.15-16.67-21.059.52110.1519.7553.18-19.09-60.050.90-99.55-98.88100.00200.0405.00.00-100.0-100.0
23Q4 (19)0.00-100.0-100.026.98-4.1631.610.74-79.89-85.20.37-92.99-89.02-0.04-101.35-102.68-0.01-100.66-101.090.13-83.95-75.930.18-10.0-30.774.53-50.81-29.065.73-51.81-51.21200.00186.6134.72-100.00-430.91-106.3524.43-2.6332.41
23Q3 (18)0.27-12.9350.028.1512.9698.663.68-6.36657.585.28-1.49162.692.97-19.51364.061.52-18.72289.740.81-8.99170.00.200.0-25.939.210.7789.51136.40-21.22-1.3269.78-4.54312.1330.2212.34-77.2625.0919.1942.8
23Q2 (17)0.31158.3363.1624.924.7977.873.9335.051191.675.3648.07243.593.69135.0379.131.87167.1459.830.8997.7839.060.205.26-25.939.1414.97111.09173.1530.0847.5873.10-8.85422.8626.9035.85-78.0721.05-2.7713.78
23Q1 (16)0.12-20.0157.1423.7816.0109.152.91-41.8161.013.627.42250.831.575.37157.930.70-23.91151.090.45-16.67183.330.19-26.92-17.397.9524.611142.19133.11-1.223.3180.20-45.98-59.6219.80140.86120.0821.6517.347.6
22Q4 (15)0.15150.0475.020.5044.6750.515.00857.582480.953.3767.661972.221.49132.81482.050.92135.9417.240.5480.01900.00.26-3.7-13.336.3831.28196.74134.73-2.531.15148.46551.3229.9-48.46-136.47-239.2318.455.018.72
22Q3 (14)0.06-68.42220.014.171.1412.19-0.66-83.3358.492.0128.85409.230.64-68.93228.00.39-66.67208.330.30-53.12600.00.270.00.04.8612.24134.78138.2317.81-17.01-32.89-45.29-113.16132.898.36188.617.57-5.03-8.77
22Q2 (13)0.19190.48157.5814.0123.2223.76-0.3692.4590.51.56165.0143.332.06176.01152.151.17185.4146.80.64218.52171.110.2717.3912.54.33576.56821.67117.338.69-29.65-22.64-111.4-121.58122.64224.392601.8918.50-8.05-10.28
22Q1 (12)-0.21-425.058.8211.37-16.5219.31-4.77-2171.4330.57-2.40-1233.3363.91-2.71-594.8759.61-1.37-372.4162.67-0.54-1700.064.00.23-23.330.00.64-70.23118.71107.95-18.96-29.2198.5973.7791.78-98.59-590.14-2677.020.1218.56-9.29
21Q4 (11)-0.0420.0-166.6713.627.8410.02-0.2186.7992.19-0.1872.31-800.0-0.3922.0-149.37-0.2919.44-164.44-0.0350.0-111.540.3011.1111.112.153.86-30.19133.20-20.0312.5114.29-54.29-98.41-14.2990.4899.816.97-11.89-20.25
21Q3 (10)-0.0584.85-183.3312.6311.57-7.74-1.5958.0518.88-0.6581.94-201.56-0.5087.34-163.29-0.3685.6-183.72-0.0693.33-123.080.2712.50.02.07445.0-48.76166.57-0.1258.01250.00138.32181.63-150.00-2960.0-136.3619.26-6.6-8.37
21Q2 (9)-0.3335.29-230.011.3218.78-12.59-3.7944.83-27.61-3.6045.86-304.49-3.9541.13-184.17-2.5031.88-242.47-0.9040.0-172.730.244.35-14.29-0.6082.46-123.44166.779.3871.03104.901.31-68.39-4.90-38.0797.8920.62-7.03-1.86
21Q1 (8)-0.51-950.0-6.259.53-23.02-17.13-6.87-155.3938.44-6.65-33150.027.72-6.71-949.3733.56-3.67-915.56-9.88-1.50-676.9213.290.23-14.8127.78-3.42-211.042.29152.4728.7885.1103.55-98.56-14.48-3.5599.9583.1622.184.23-14.92
20Q4 (7)0.060.0012.38-9.57-18.23-2.69-37.24-589.09-0.02-103.12-120.00.790.01416.670.454.651600.00.260.0766.670.270.00.03.08-23.76-16.76118.4012.3126.07200.002451.021442.86-7100.00-1821.21-1836.3621.281.242.36
20Q3 (6)0.06160.0-64.7113.695.71-15.07-1.9634.01-275.00.64171.91-50.00.79156.83-63.930.43158.9-62.930.26178.79-61.760.27-3.57-6.94.0457.81-16.87105.428.1124.76-306.25-192.29-447.08412.50277.943406.2521.020.0516.07
20Q2 (5)-0.1079.17-233.3312.9512.61-4.07-2.9773.39-56.32-0.8990.33-1.14-1.3986.24-230.95-0.7378.14-231.82-0.3380.92-312.50.2855.56-3.452.56173.140.3997.5118.3812.57331.82174.0356.15-231.82-999.27-98.721.01-19.419.2
20Q1 (4)-0.4800.011.50-24.040.0-11.16-2129.090.0-9.20-9300.00.0-10.10-16733.330.0-3.34-11033.330.0-1.73-5866.670.00.18-33.330.0-3.50-194.590.082.37-12.340.0121.09-74.050.0-21.0994.250.026.0725.40.0
19Q4 (3)0.00-100.00.015.14-6.080.00.55-50.890.00.10-92.190.0-0.06-102.740.0-0.03-102.590.00.03-95.590.00.27-6.90.03.70-23.870.093.9711.210.0466.67428.890.0-366.67-3216.670.020.7914.80.0
19Q3 (2)0.17666.670.016.1219.410.01.12158.950.01.28245.450.02.19621.430.01.16627.270.00.68950.00.00.290.00.04.8690.590.084.50-2.450.088.24-58.480.011.76110.080.018.11-5.870.0
19Q2 (1)-0.030.00.013.500.00.0-1.900.00.0-0.880.00.0-0.420.00.0-0.220.00.0-0.080.00.00.290.00.02.550.00.086.620.00.0212.500.00.0-116.670.00.019.240.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)0.68257.8926.0570.482.882780.02.8325.943.77181.342.13317.653.36184.752.43155.790.82-17.177.8083.165.73-51.2176.51927.423.71-74.390.307.3523.1124.38
2022 (9)0.19015.2827.440.1002.25-3.481.3400.5101.1800.9500.99-2.944.261152.94134.731.157.45-93.4592.5500.2823.4118.58-4.57
2021 (8)-0.92011.99-5.89-2.7602.33-30.12-2.430-2.540-5.910-2.3401.029.680.34-83.5133.2012.5113.76-53.34-13.7600.23-15.7219.47-11.38
2020 (7)-0.46012.74-10.72-4.0303.336.06-1.660-1.670-3.200-1.3700.93-13.082.06-33.97118.4026.0243.7931.27-143.1400.27-21.9621.9714.19
2019 (6)-0.11014.2737.08-0.7303.1424.63-0.390-0.360-0.760-0.2001.07-8.553.12122.8693.97-11.16185.71-7.4-85.7100.3513.3519.24-5.27
2018 (5)-0.73010.41-10.57-2.9702.52-8.24-1.480-2.030-4.710-2.2001.1713.591.40-64.91105.7815.22200.560-100.5600.31020.31-0.68
2017 (4)0.02011.64-3.4-1.8302.75-15.020.7200.0600.1300.3301.035.13.99189.1391.81-31.1-251.220350.0000.00020.45-1.54
2016 (3)-1.09012.0532.56-2.7203.23-7.08-2.310-2.650-5.670-2.3700.981.031.380133.2530.15117.94-11.26-17.9400.00020.77-9.5
2015 (2)-1.8309.09-34.7-5.5503.487.9-4.180-4.600-8.580-4.2400.97-14.91-0.270102.3823.95132.902229.72-32.9000.00022.957.65
2014 (1)0.53-3.6413.9200.1403.22-7.252.3901.1902.4201.5501.14-5.795.94-3.5782.6011.25.70-88.9394.3095.840.00021.325.65

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